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[Reinvent TV] It will also have two-way interactive TV capabilities, and will run OpenTV's OpenTV Core middleware and that company's PVR 2.0 software Australia's other major pay-TV provider, Foxtel, also uses OpenTV's middleware and PVR platform.

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Grand/MEDIA, Inc.[Grand/MEDIA, Inc.] New Issue of InteractiveTV Today: [itvt] Issue 6.27 Part 1: According to OpenTV, the AdVision system performs continuous monitoring of each cable system's available advertising inventory, facilitates traffic, scheduling and billing functions around a system's advertising insertion, and thus makes spot placement more efficient and optimizes revenue management. The company has previously announced plans to introduce an enhanced version of the system that will improve its core traffic and billing functions, inventory and yield management, and media sales management.) CAM Systems, which was founded in 1996, provides a broad range of media-management services to the cable and broadcasting industries: according to OpenTV, its Eclipse Traffic &

http://internationalentertainment.blogspot.com [ International Entertainment News] OpenTV to Provide StarHub With Latest Generation Middleware and PVR Technology: Enabled by OpenTV's latest generation of middleware known as Core 2.0 and OpenTV's PVR 2.0 technology, the StarHub DVR will be a two-way digital set-top box with a high capacity hard-disk that will allow subscribers to record, store and replay programming at the touch of a button on the remote control. The device will also provide viewers with a variety of control features such as pausing live television, enhanced sports, instant replay of a live broadcast and rewind, fast-forward and slow-mo capabilities and two-way interactivity that supports video-on-demand and push video on demand.

Blog.itvt.com[Blog.itvt.com] [itvt] Bloggit: Two Way TV Develops Technology for Measuring Usage ...: According to TWTV's head of sales, James Turner, who spoke to [itvt] last week, the Cartoon Network is using the Toll Application to generate statistically significant random samples of usage of its games, rather than attempting to track every single viewer interaction: "If the app made a toll-free call every time someone played the game, the cost to the Cartoon Network would become quite significant, so they make a judgment call as to what is a reasonable sample," he explained.

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